Getresponse vs MailChimp? Who is the Winner?
Email marketing is one of the most effective forms of digital marketing, but picking the right service can be difficult. There are several email marketing services out there, but two major players stand out from the rest: Getresponse and Mailchimp.
As you’re probably well aware, they both offer awesome features and low prices, but which one is right for your business? This comprehensive guide will help you decide which email marketing service to use!
What Is GetResponse
GetResponse helps businesses grow and nurture their leads, build credibility and generate sales. It combines marketing automation with email marketing, lead management and CRM features so you can track the success of your strategies and initiatives.
Plus, there are no limits to the number of contacts that you can send campaigns to or messages you can send.
How does GetResponse compare to MailChimp? The two main differences between these two services are in pricing and automation.
With GetResponse, it’s $29/month per subscriber; while with MailChimp it’s $9/month per subscriber. If you’re looking for more automation than what MailChimp offers, then GetResponse might be a better choice.
Another way they differ is in form integration: with GetResponse, forms are built into each campaign whereas with MailChimp forms have to be added manually before sending out a campaign.
What Is MailChimp
MailChimp makes email marketing fast, easy, and affordable. Send great-looking campaigns in minutes with professionally designed templates. A/B test your subject lines to see what converts best – on its own or when combined with other aspects of your content like an offer or a holiday theme.
Try now. Pay only if you’re satisfied. You can try MailChimp free for 30 days with no credit card required. If you choose to subscribe after the trial, prices start at $10 per month (or less than $4 per month billed annually).
The pricing is also broken down into small business plans ($0 – $499), medium business plans ($500 – $2,499) and large business plans ($2,500+).
The company also offers a Free Forever plan which limits the number of subscribers that can have in a list. They currently have 3 million users worldwide and over 13 million active users monthly.
MailChimp has been around since 2001 when it was originally founded by Ben Chestnut and Dan Kurzius as a way to help friends stay connected.
They later realized they could use this technology to grow their own fledgling design agency by building customer relationship management software for local bands, who were often handcrafting HTML emails using Microsoft FrontPage.
Features and Benefits
Here’s a comparison between the two most popular marketing email solutions, or Getresponse vs Mailchimp
MailChimp’s pricing starts at $10 per month and includes up to 2,000 contacts in their free plan. It has broad tools that can easily be scaled up as needed.
With MailChimp, you can upload your list of contacts using any data source or send them to a list yourself – no coding required. The interface offers drag-and-drop form building, so it’s easy to set up custom signup forms without having any technical skills.
You can track how many people are opening emails and clicking on links with its powerful analytics tool, including information on where they live, what content they engage with most often, and more.
Pricing And Plans
MailChimp offers a free, two-year plan with up to 12,000 subscribers. This can help you get your website up and running in the shortest amount of time possible.
With this option, however, you can send 250 messages per month and will not have access to many of MailChimp’s best features. Mailing lists are offered on a monthly basis only and cost $10/month.
You can upgrade your account at any time if you find that you need more email marketing features or higher subscriber limits than what are available in the free account.
The business plans range from $25-$200/month depending on how many email addresses you have. Getresponse has four different options to choose from.
They offer a 10 day trial for their basic plan, which starts at $15/month but does not include web analytics tools like those found in Mailchimp.
Their advanced package starts at $29/month and comes with all the bells and whistles, including tracking tools like Google Analytics integration.
Personally I use Getresponse for all my online businesses.
Autoresponders in GetResponse vs Mailchimp
GetResponse and MailChimp are both excellent autoresponder services, but have their own unique pros and cons. Let’s take a look at the differences between the two and determine which one is best for your business.
Both GetResponse and MailChimp offer free trials, but with GetResponse you get a five-day trial while with MailChimp you get only two days. Another difference is that there are no payment plans in GetResponse – they charge by usage.
With MailChimp, on the other hand, you can choose to pay monthly or yearly. The most important thing to note about pricing though is that when it comes to price per subscriber (or email address), GetResponse has some of the lowest rates out there! With an average rate of $0.0024/subscriber/month, GetResponse beats MailChimp by far ($0.006/subscriber/month).
In this case, however, what you’re paying for will depend on how many subscribers you need each month because the lower rate could quickly become more expensive if you need a lot of subscribers all at once. If not then the low cost could be worth it for an agency or small company without an extensive budget.
Pricing
In general, GetResponse offers a better price and more features. However, it can be hard to make up your mind when there are so many other options out there. In the end, it’s best to pick the tool that you feel most comfortable with and best matches the needs of your business.
It all depends on what you’re looking for! If you want to send large volumes of emails quickly and effectively, then GetResponse might be a good option.
On the other hand, if you want to use templates and drag-and-drop interfaces, MailChimp is worth considering. Ultimately, picking one will depend on how much money you have budgeted for marketing tools.
Getresponse vs Mailchimp-Final Verdict
As with any business or marketing decision, it’s important to do your research and find the best option for your business. Hopefully this blog post has helped you make a more informed decision when considering getresponse vs Mailchimp.