Email deliverability is one of the most essential email marketing metrics every marketer must pay attention to. So, searching for Getresponse vs Aweber deliverability shows that you want to make good results out of your email campaigns.
In as much as we’ll be comparing the delivery rate of these most popular email marketing software, we’ll also touch on some sensitive areas such as pricing, customer service, ease of use, and many more.
The goal of this article is to give you a sense of direction on the email marketing platform to use for your business between Getresponse and Aweber.
In other words, if you’re asking, which is better between Getresponse and Awebers, here is the answer.
Let’s go deep into email deliverability.
What is Email Deliverability?
That is the rate or accuracy at which sent emails to get to the inbox of the readers. High deliverability translates to a high opening rate.
In other words, an email campaign with low inbox deliverability means a waste of money, time, and energy.
So, the main target of every email marketer is to reach the inbox of the reader.
The rate of email deliverability is what makes the major difference among email marketing platforms.
So, what is the standard or acceptable deliverability rate in the industry?
As a rule of thumb, an email marketing platform must have a minimum deliverable rate of 85%.
Getresponse Vs Aweber Deliverability
Fortunately for you, I have used both email marketing platforms for my business. So, I know every bit of these email marketing platforms.
The deliverability comparison here is based on firsthand experience. And this is my verdict, if your search for Getresponse vs Aweber is purely for deliverability, then anyone goes.
Both platforms have over 95% deliverability rate.
Click Here to Visit Aweber’s official website
Visit Getresponse official website here
Difference between Deliverability Rate and Opening Rate
This is where a lot of marketers get it wrong. Deliverability rate does not translate to opening rate.
The rate at which your prospects will open your email depends on one major factor, the headline.
So, you should focus on crafting attention-grabbing headlines if you are to enjoy the high click-through rate of these two powerful email marketing platforms.
Getresponse Vs Aweber – Pricing
This is another serious factor to consider when paying for the services of an email software provider. No matter how little the price difference is, it accumulates into big money over time.
So, serious business owners pay attention to the difference in price.
Getresponse made it possible for you to start or test their performance without spending a dime. It has a free version that can take up to 500 subscribers, and you can send unlimited newsletters.
The features of the free version include creating a landing page that can receive not more than 1000 visitors monthly.
You can create and host your domain with the free version. Also, you have the privilege of creating signup forms and popups with the free plan.
Once your subscribers exceed 500, it attracts the paid version or pro plan. The cost of 501 to 2500 subscribers goes for $23.78 monthly.
The pricing pattern of Aweber is similar to Getresponse. The free plan can contain 500 email subscribers. With the free a plan you will enjoy all the paid features in Aweber.
Once your subscriber exceeds 500, it attracts monthly payment of the services. The cost of 501 to 2500 subscribers is $26.15
As you can see, there is a difference of $2.37 Between Getresponse and Aweber, while offering the same service.
Mind you, the difference widens as the number of subscribers increases.
Therefore, Getresponse take the lead if you’re comparing based on cost
Getresponse Vs Aweber – Customer Service
If you are a total newbie to an email marketing platform, you’ll need a lot of support from customer service. That is why you can’t neglect this feature when considering the better platform between Getresponse and Aweber.
If I’m to declare a winner on the speed of customer support among these two platforms, there will not be a winner.
All my days with both companies, no one has delayed response up to 30 minutes. Their responses are almost instant.
Getresponse Vs Aweber – Ease of Use
The ease of use is the simplicity of the interfaces of email marketing platforms. The simplicity of doing the following:
- Navigating around the site
- Creating email campaign
- Studying the campaign report
When it comes to ease of use, I give it to Aweber. The drag-and-drop feature of this platform has second to none in the industry.
You can automate every part of email marketing with Aweber. You don’t need any coding skills or knowledge to use Aweber.
That does not mean that Getresponse is hard to use. NO, it also has a high rate of ease of use and does not require any coding knowledge to use it.
Getresponse Vs Aweber –Conclusion
From my analysis above, it’s glaring that you can’t go wrong with either Getresponse or Aweber.
They are both super email marketing platforms that have withstood the test of time. You’re sure of high email marketing deliverability. Don’t forget that you need optimize your email headlines for a high click-through rate.
In other words, what is the essence of high deliverability without a high opening rate?
As per pricing, I strongly recommend Getrsponse for a beginner because it is cheaper.
Overall, pricing shouldn’t be an issue because the ROI in email marketing is high to cover every expense.