Searching for email marketing for bloggers? Email marketing is an essential marketing strategy that every blogger should know how to use – and it’s super easy! If you’re new to email marketing, don’t worry – we have all the information you need right here in this article.
You’ll learn how to get started with email marketing and how to use email in conjunction with other marketing strategies to create the best possible plan for your business!
What is email blogging?
An email blog is the newest marketing strategy for bloggers. It’s all about delivering blog posts in an email to readers who have opted-in to receive emails from you.
It’s a great way to create regular communication with your subscribers, attract new customers and drive traffic back to your website.
There are different ways to do it, but the most popular method is by integrating a signup form into your sidebar. You can also use forms on individual blog posts or popups when someone clicks on one of your links.
Why should I use email marketing?
Email marketing is the most cost-effective form of advertising. You can send a blast email to your entire list for just pennies per recipient.
Email marketing provides you with an immediate response, which is unique among all other forms of marketing. Businesses that have started using email marketing have seen higher conversions, more inquiries and less expensive customer acquisition costs compared to traditional methods such as print, TV and radio ads.
If you’re like many bloggers, one of your goals is probably to build up your subscriber list so you can promote new blog posts. With these tips in mind, consider adding email marketing tools to your blogging toolkit today!
What is the Best Email Marketing software for Bloggers?
Email marketing platform is an essential factor that determines the success of email marketing. That is why I deem it fit to include the best email marketing software for bloggers that have been very effective.
There are many email marketing platforms out there, which makes it difficult for a new blogger to make choice easily. If you are one, we have your back because we will recommend the best email marketing software that has helped me achieve success in blogging.
Getresponse is the leading email marketing software for bloggers. So, don’t hesitate to use it in your blogging carrier.
How To Use Email Marketing As A Blogger
Email marketing is still one of the most effective ways to stay in touch with your audience and continue building your brand. There are a few different ways to set up and use email marketing for your blog, so consider these tips for building relationships and staying connected.
- Create an autoresponder sequence – Email marketing can be as simple as sending out a single email. When you have more content or offers to share, build an autoresponder sequence that will deliver emails automatically to your subscribers at certain intervals.
- Create newsletters – Give yourself some time each week (or month) to create newsletters with links back to content on your site, plus other interesting news you think they might like based on their preferences and browsing habits. Use tools like MailChimp or Aweber to help organize this process.
Send them via your newsletter service provider or manually through regular email if you don’t want to subscribe them permanently.
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When You Have More Content Or Offers To Share, Build An Autoresponder Sequence That Will Deliver Emails Automatically To Your Subscribers At Certain Intervals.
Consider The Following Tips For Building Relationships And Staying Connected:
Use strong calls-to-action: Include calls-to-action throughout your emails and make sure they’re phrased in a way that inspires readers to take action. Ask questions, offer bonuses, or include deadlines.
These techniques compel people to act while also giving them an easy way to unsubscribe from future messages if they decide it isn’t right for them.
How do I promote my blog on email marketing?
- Write your email content in the style of your regular blog posts. That way, you’ll already know what your readers want and need from you.
- Test to see if the content will resonate with your readers by asking for feedback before sending out the email.
- Use short sentences or phrases and lots of lists to keep things concise and easy to read on mobile devices like smartphones or tablets- many people read their emails there!
- Don’t forget to use images! Include a call to action that asks readers to subscribe to your blog’s newsletter so they can stay up-to-date on all future posts. If you really want them to get excited about signing up, offer a valuable bonus gift that they can only receive if they subscribe.
Remember to include social media buttons so readers can follow you on Instagram, Facebook, Twitter, etc.
Finally, don’t forget to set an auto-responder series so they are reminded each time you post a new blog post. To do this, start by picking a date six months into the future (or whatever amount of time is right for you).
When Do I Send My Newsletters?
It is best to schedule your newsletters so that they come out at different times of the day and week. Sending them all at one time might seem convenient, but it will annoy your subscribers because they will be getting five emails in a row.
Mixing it up with various times gives your customers variety, as well as new content each time they check their inbox. The goal should be to have four-five newsletters per month, spaced evenly throughout the month.
Schedule your next newsletter for April 1st. You can then send out another on April 5th, 12th, 19th and 26th or May 3rd, 10th 17th 24th 31st . It’s really up to you how often you want to send them out.
What should be in the newsletter?
A newsletter should focus on the reader’s interests and needs, meaning that you should offer them information about topics that are relevant to them.
This may involve tips on products that you’re selling, tips for running a business, or just informative tidbits about a topic that they may not know about but would find interesting.
An email list is powerful because it gives the subscribers control of what they get from you. They can choose how often they want updates (weekly, monthly, etc.), which specific types of emails they want to receive (e.g., new product announcements), and how many emails per week/month.
When someone subscribes to your list, it’s very important that you provide value in your initial communication so that people continue subscribing!
